in 1926, the cartoon character with lightning limbs
and a lightbulb nose was added on both sides of the
magazine cover top. Reddy replaced National Recovery
Administration logos on the sides of the name for two
years. Reddy was replaced by a drawing of power lines,
a factory, farm and house on June 1, 1936, but in an
apparent indicator of his popularity, Reddy rejoined the
artwork on the right side of the newspaper name the
next week.
Amid millions of words written through a century
of publication, one story has gained legendary status.
Author Atkins said one of Martin's favorite anecdotes
concerned the U.S. Treasury sending a $1 check for the
company giving the government the Muscle Shoals
dam site that would be used in World War I to help
produce munitions. Alabama Power had paid more
than $1.5 million for the property but was proud to do
its patriotic duty. The government soon informed the
company it had violated federal law when Powergrams
published a photo of the $1 check.
"The company was fined $500," wrote Atkins, "which
was paid, and this check, unlike the one-dollar check,
was cashed."
From brides to
baseball, Powergrams
has always included a
wide range of events
and milestones,
both personal and
professional.
5
Powergrams was printed in several different formats the
past four decades.
