COMMUNICATIONS
NewsCenter opens online
to help customers, media
NewsCenter is accessible at Alabamapower.com.
A
labama Power has unveiled its online
NewsCenter, a feature on the company's
external website designed to be the go-to place
for stories, information and a variety of other
resources.
"The way news is delivered is changing, and so
are the needs of the media and the public for
obtaining information about our company," said
John Hudson, vice president of Public Relations
and Charitable Giving. "NewsCenter provides
a unique platform for us to deliver content and
information to the media, to our customers and to
our stakeholders."
NewsCenter is accessible through Alabama
Power's Internet homepage or via http://news.
alabamapower.com and is designed to work
on smartphones and browsers. In addition to
containing traditional news releases and company
contact information, the site features topical stories
about Alabama Power, along with videos, photos
and audio clips.
A detailed story archive is on the new online site,
as well as an "In Focus" section with statements
and positions on issues of interest to Alabama
Power employees and customers.
The NewsCenter includes current and previous
issues of Powergrams, Shorelines, the Alabama
Power Service Organization (APSO) Newsletter
and Power Facts.
Featured on the site periodically will be
positive articles about Alabama, state tourism
and economic development – stories that don't
necessarily have a connection to the company but
may interest people in search of good news about
the state.
"NewsCenter gives us a new and, we hope,
engaging way to provide resources that journalists
can use, as well as information for anyone
interested in our company," Hudson said.
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